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Gig economy worker

Gig Economy Certificate

Foundational Gig Concepts (5 weeks)

  • Explore the foundations, evolution, and landscape of the Gig Economy. Students examine the benefits and challenges of independent work, identify common pitfalls that derail new gig workers, and discover essential skills and educational pathways needed to build a sustainable, successful gig career in today's dynamic marketplace.

Branding & Client Acquisition (5 weeks)

  • Develop a compelling personal brand and implement practical marketing strategies to launch your gig business. Learn to identify target clients, create effective marketing materials, leverage digital platforms, and build trust-based relationships that generate referrals and repeat business for long-term sustainability.

Gig Finance Essentials (5 weeks)

  • Create fundamental financial practices to launch and sustain your gig business. Cover essential bookkeeping, strategic pricing, professional invoicing, tax compliance, and business structure decisions. Learn to use basic tools like Excel for financial tracking and develop systems that support profitability and growth.
Gig Economy Certificate Requirements Credit Hours
Business 112, Foundational Gig Concepts 1
Business 113, Branding and Client Acquisition 1
Business 114, Gig Finance Essentials 1
Business 130, Professionalism in the Workplace 1
Business 207, Small Business Management 3
Marketing:
ÌýÌýÌýÌý Business 152, Digital Marketing or
ÌýÌýÌýÌý Business 208, Advertising & Promotion
3
Customer Relationships:
ÌýÌýÌýÌý Business 103, Professional Sales or
ÌýÌýÌýÌý Business 115, Customer Service
3
Elective choice:
ÌýÌýÌýÌý Business 154, Digital Analytics or
ÌýÌýÌýÌý Business 123, Personal Finance or
ÌýÌýÌýÌý Computer Information Systems 112, Al and Ethics
3
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How to Apply

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